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Writing & Thinking

Thoughts on marketing strategy, automation engineering, AI tools, and the intersection of creative and technical work.

Oct 21
2024
marketing
education-marketingk12-marketinghigher-ed

Why Marketing in Education Matters More Than You Think

The education landscape has changed dramatically. Schools now compete for students the same way businesses compete for customers. Here's why strategic marketing is critical in K-12 and higher education.

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Sep 7
2024
ai-tools
poe-aicustom-chatbotsai-marketing

AI Made Easy with Poe: How to Build Custom AI Bots for Marketing

A beginner-friendly guide to using Poe AI to create custom chatbots trained on your own data — perfect for marketing teams, education professionals, and content creators.

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Aug 5
2017
creative
texas-state-fairbig-texstorytelling

Braggin' About Tex: The Story of Big Tex and a Presidential Coke

A tribute to Bill Bragg, the legendary voice of Big Tex at the Texas State Fair, and the unforgettable poem about buying President Lyndon B. Johnson a Coke in 1971.

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